Market development

IBT Partners provides a full range of services that enhance your market development

Developing your business internationally is at the core of our know-how. All successful companies must reach out beyond their local market at some stage – but it can be one of the most challenging projects that management undertakes. The risk for error can be daunting. Our aim is to accompany you from planning the market entry to full landing services, putting our skill sets, experience and networks at your disposal to make developing export markets a smooth success.iStock_000014445575XSmallW6resized

Our services include:

Exporting and developing your sales

Typically, the first step together is a strategic overview. This focuses on looking at your competitive advantage and prices in the target market as well as your best route to market. Backed by market data, the strategic overview generates a pro-active road map that sets out the milestones and timelines necessary to meet your objectives in the new market. While deliverables are clearly defined, flexibility is a necessary component built into the roadmap.

Our services to help you export and develop your sales include:

  • Understanding your potential in the target market
  • Identification of the most viable route to market
  • Management, support and development of your client base
  • Regulation and administrative assistance
  • Sales and ordering support and administration
  • Logistical support
  • Business strategic planning and execution

In market sales

We are positioned to be your in-market partner for your sales and marketing team.

iStock_000011050827XSmallexportIBT Partners provides the local know-how to establish and maintain distributor relationships and drive forward your business. From new marketing campaigns to annual contract review, we work with your existing teams to maximize the local market opportunities. We can also help you to set up your logistics structure to ensure the local distribution of your products, including stock management, orders, invoices, and payments collection.

We act as a business interface between you and the end-client or distributor. Our local presence helps reassure your client and enforces a strong commercial relationship. We assume much of the day-to-day back office burden, allowing you to concentrate on product development. Our combined knowledge of your business and the local market helps to optimize annual contract negotiation and sales development.

Direct marketing

We offer a number of choices to achieve the level of target communication, contact and then lead generation according to your needs. Direct marketing includes target identification through a direct approach by telephone questionnaires, mail shots and follow-ups. Additionally, we can accompany or represent you at company meeting with your potential clients, suppliers, distributors, or at various trade fairs and events.